A new contemporary art fair from the producers of LA Art Show and Art Palm Beach, Art Under 10 aims to make contemporary art collecting more accessible, bringing together approximately 30 emerging galleries from around the world. Debuting January 8–10, 2027, at the Los Angeles Convention Center’s Petree Hall, directly adjacent to LA Art Show in West Hall, the inaugural fair will showcase works by established and rising artists, all created within the past five years and priced at $10,000 or less.
Launching alongside the 32nd edition of LA Art Show, Art Under 10 offers visitors two distinct presentations under one roof: LA Art Show’s established international gallery platform and Art Under 10’s discovery-driven focus on accessible contemporary art. Kassandra Voyagis, Producer and Executive Director of Fine Art Shows, states: “It’s not simply a smaller fair – it has its own identity and mission, designed to make contemporary art more approachable for first-time buyers and a new generation of collectors, while giving established, noteworthy galleries an opportunity to showcase more emerging artists and accessible works.”
The fair offers an inviting entry point for first-time buyers and younger collectors, while also appealing to seasoned art enthusiasts. Participating galleries include Pigment Gallery (Spain), Fabrik Projects (Los Angeles), bG Gallery (Santa Monica), Bert Green Fine Art (Chicago), Bruce Lurie Gallery and Acosta Arts (Los Angeles). While all exhibitors are galleries, several will present solo exhibitions offering an in-depth look at individual artists and their work.
Both Acosta Arts and Global Peace Initiative will spotlight young artistic talent, with Acosta Arts presenting 18-year-old Tex Hammond, who became the youngest-ever exhibitor at LA Art Show at just 14, and Global Peace Initiative showcasing two-dimensional works by 13-year-old artist Zoya Eshwar. Her Middle East Peace Monument will also make its global debut at LA Art Show, creating a connection between the two fairs.
With a relaxed, flexible presentation format, Art Under 10 encourages discovery, engagement and a more approachable collecting experience. Admission is included with an LA Art Show ticket. Visit www.artunder10.com.
